You can read a quick article on the 5 points of brand leadership on our site.
More on the Long and Short
Available on Apple Podcasts, Spotify and via RSS for all other Podcast players.
Still Curious? Keep the ideas flowing - read another article.
What Does Positioning Really Mean?
Brand positioning isn’t just a tagline—it’s about owning a distinct space in customers’ minds. Without a clear strategy, your brand risks blending into the noise. This article explains what brand positioning is, how it differs from product positioning, and how to make it work for your business.
Beyond the Buzzwords: When AI Meets Brand Strategy
Join the Good Brand Consultants team as they tackle the challenging intersection of AI and brand positioning.
What's Your Real Competiton?
Your competition is another company; it's the status quo.